Headed into the Shark Tank!

Utah cricket bars on Friday’s episode of ‘Shark Tank’

By Kathy Stephenson

| The Salt Lake Tribune

First Published Mar 18 2014 10:48 am • Last Updated Mar 18 2014 04:34 pm

Friday’s episode of "Shark Tank" will feature Pat Crowley, the owner of Chapul Bars, a Utah company that makes high-protein bars out of cricket flour.

On the reality television series, which airs on ABC/Ch. 4 at 8 p.m., aspiring entrepreneurs pitch their business ideas to a panel of potential investors, including Mark Cuban, the owner of the Dallas Mavericks, and Lori Greiner, the "Queen of QVC."

Chapul Bars — taken from the name for cricket or grasshopper in Aztec — come in three flavors: dark chocolate and coffee, peanut butter and chocolate and a Thai coconut ginger lime. They sell for about $3 each and are available in Utah and surrounding states.

Last week, at the Natural Products Expo in California,Chapul Bars won the "Nexty" nomination for innovation in food and was voted one of the "Top 4 Brands not to miss," Crowley said.

"We are working around the clock in the kitchen to get ready," he told customers in a company email. "But we still anticipate running behind on our stock after the air date, so get your Chapul bars now before the rush!"

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