Last October, the UN bestowed the headline-grabbing title of "World's 7 Billionth Person" on little Danica May Camacho, a 5.5 lb baby born in the Philippines.
And, at the same time as the world added roughly a billion humanoids over the past 10-12 years, economic growth and urbanization are shifting consumption patterns inexorably toward North American and Western European levels. Across the South China Sea from Danica's nursery in Manila, meat consumption in the Peoples' Republic has more than doubled since the early 1980s....though it still lags far behind U.S. levels. Somewhat impressively, Americans swallow roughly 250 lbs of meat products every year.
With perhaps 8% of global freshwater use destined to irrigate feed crops, and industrialized livestock husbandry responsible for untold quantities of antibiotics, pesticides and fertilizers washing into our waterways (and some 18% of global greenhouse gas emissions), those carniverous appetites hit our natural environment hard.
There are, however, more sustainable options available....and Chapul will be launching one such tasty, nutritious alternative this Spring. Chapul Bars are the brainchild of Pat Crowley, a river guide and passionate advocate of a sustainable human footprint on our natural world. The first insect-based protein product in the U.S....a first step toward broadening our palettes and bringing American cuisine in line with the 80% of the global population which regularly munches insects as part of a healthy diet. Keep an eye on Chapul.com...our delicious Wasatch bars will be available soon!